Graphic Design & on-set general Art Department work for a commercial spot promoting Power to the Patients, a non-profit pushing for medical billing transparency. Swift River created and executed these spots highlighting the absurdity of hospitals and insurance companies providing "estimates" for patient care instead of fair and accurate prices.
Graphics were key in quickly establishing the world with estimated prices. Signage was printed to a range of materials including Sintra Board, Sign Metal, and CNC vinyl.